Eugenie Bouchard and her lifestyle: how does the former tennis sensation live today?

Does anyone still remember Eugenie Bouchard? Yes, the Canadian once hailed as tennis’ ultimate sex symbol.

Now 30 years old, Bouchard's tennis career has long been in decline. However, on Instagram, she continues to delight her followers—and she hasn't put down the racket just yet, though it’s not always a tennis one…

Daylisports offers a brief look into the life of Bouchard.

At 30, Eugenie is currently ranked 570th in the WTA standings. In 2024, she played only four matches, winning just two.

It's clear that Bouchard will no longer be at the top. Yet, there was a time when she reached the Wimbledon final and the semifinals of both the Australian Open and Roland Garros—all in 2014. In October of that same year, she achieved her career-high ranking of fifth in the world. In addition to her remarkable tennis skills, the then 20-year-old Eugenie was considered the most attractive woman on the Tour.

The years have passed, her tennis level has declined, but her beauty remains undiminished. Bouchard continues to captivate her social media followers with stunning photos, and recently astonished fans by training in a bikini on a seaside court.

We won’t delve into the reasons behind Bouchard’s decline in form—injuries, media pressure, and the scandalous accusations against Sharapova regarding doping all played a role. What’s more intriguing is, what is the former (or perhaps not-so-former) Tour beauty up to these days?

First question: how’s her love life? Eugenie has been linked with several men, including NFL player Mason Rudolph, investment banker Connor Davis, blogger and Super Bowl bet winner John Goehrke, hockey player Jordan Caron, and Jack Brinkley-Cook, with whom many predicted a long-term relationship. However, that romance, too, eventually fizzled out.

Second question: where is Bouchard making her money? Well, for starters, her endorsement deals are going strong. She’s also ventured into television work, so there’s no need to worry about her finances.

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Moreover, in September 2023, Bouchard announced that she would be joining the Professional Pickleball Association in 2024. This sport is seen as a future alternative to tennis, attracting significant investment, and Eugenie plans to continue her racket career there.

Speaking of tennis, it’s worth noting that Bouchard's coach was Rennae Stubbs, the former world No. 1 in doubles, who also trained the legendary Serena Williams. Throughout her tennis career, Bouchard earned roughly $7 million in prize money.

Eugenie harbors no regrets about stepping away from her tennis career. Even during her steady performances, she often lamented the media's scrutiny, as she was criticized for pursuing ventures outside of tennis, including modeling and endorsements.