You definitely didn't see this coming! Messi, Mbappé and Yamal join forces in the year's strangest video
Steven Perez
Dailysports's expert
Three football superstars have unexpectedly joined forces for a Chinese yogurt campaign—a product choice that absolutely no one saw coming.
Details: Lamine Yamal, Lionel Messi, and Kylian Mbappé have teamed up for an advertising campaign by the Chinese dairy brand Mengniu, timed to the World Cup.
This lineup looks like something straight out of a global football blockbuster: one of the greatest players in history, France’s biggest star, and Spain’s most electrifying young talent have all come together in a single commercial.
But instead of promoting boots, kits, or a football video game, they’re endorsing Chinese yogurt. That contrast is exactly what makes this ad both bizarre and hilarious—fans could never have predicted seeing Messi, Mbappé, and Yamal teaming up over a dairy product.
For the record, Mengniu is the official dairy sponsor of the 2026 World Cup.
Reminder: Lionel Messi leads the 2026 FIFA World Cup in a key attacking statistic.
