Revenge for betrayal a quarter of a century later! Barcelona scrapped million-dollar deal because of Luis Figo
Barcelona rejected a lucrative contract with a major financial services provider because of an old grudge against the legendary Portuguese star.
Details: Barcelona officially turned down Revolut’s offer to become the club’s new sponsor and key financial partner. According to insider outlet Barça Reservat, the categorical rejection by the Blaugrana hierarchy was triggered by the appearance of former Barcelona midfielder Luis Figo in the fintech company’s advertising campaign.
Revolut’s promotional videos featured direct references to the Portuguese star’s controversial move to Real Madrid in the summer of 2000, a transfer that still enrages Barcelona supporters. The Catalan giants’ executives viewed the marketing allusions as a direct sign of disrespect toward the club’s history and fans, promptly blocking the deal.
Luis Figo’s move from Barcelona to arch-rivals Real Madrid for a record €60 million remains the most notorious and despised transfer in the history of Spanish football. Despite actively seeking additional revenue streams to stabilize the club’s finances, the Blaugrana hierarchy showed that reputation and club principles remain more important than any sponsorship windfall.
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Kenley Ward
Dailysports's expert