A principled ultimatum! Atlético allows Álvarez to leave, but on one condition

The Atlético board has taken the toughest possible stance in the transfer saga surrounding their top striker.

Details: According to respected Argentine journalist Gastón Edul, Atlético Madrid is demanding around €150 million for the transfer of Julián Álvarez. At the same time, the capital club has imposed an outright ban on any deal with Barcelona: the Colchoneros are open to offers from almost any other team but are absolutely refusing to strengthen a direct rival.

The 26-year-old Argentina international is reportedly doing everything behind the scenes to make the move to Camp Nou happen, with his clear preference being the Catalan project. Previously, Barcelona submitted an offer exceeding €100 million, but that figure did not satisfy Atlético. Now, to keep their hopes alive of signing the forward before the summer transfer window closes, the Blaugrana will need to make a bold financial move.

It's worth noting that in the 2025/26 season, the Argentine forward was a key leader in Atlético's attacking line. According to the reputable portal Transfermarkt, Julián Álvarez's market value is estimated at €100 million.

Reminder: Scandal at Atlético! Players are unhappy with Julián Álvarez