“Scary good.” Mbappé, Vinicius, Cole Palmer and other stars shine in new Nike ad

Football legends of the present and past unite in Nike's latest campaign
Lifestyle 30 june 2025, 08:15
Ileana Sanchez Ileana Sanchez Dailysports's expert
“Scary good.” Mbappé, Vinicius, Cole Palmer and other stars shine in new Nike ad Photo: about.nike.com / Author unknown

Global football icons, including Kylian Mbappé, Vinicius Junior, Ronaldo, Ronaldinho, Cole Palmer, and others, headline the latest commercial from the legendary Nike brand. The “Scary Good” ad was unveiled on Nike’s official Instagram page.

The video showcases star footballers and female players pulling off dazzling tricks and playing their unique roles. The caption for the post reads: “Don’t just beat them, give them nightmares. Be Scary Good.”

The “Scary Good” campaign embodies Nike’s bold approach, aiming to shatter boring football, inspiring athletes and fans alike with a fearless, creative style of play that they love, and bringing fun back to the beautiful game.

This campaign features nine thrilling short films that pay homage to horror and late-night TV satire, starring some of the most dynamic forwards and creative footballers from both the past and present.

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